Jun 23 2008
With image technology changing rapidly, mobile phone makers are no longer satisfied with clarity of vision and image stabilization. They are in fact moving from the two dimensional domain to the 3D arena. Therefore, it was not surprising when it was...
Jun 23 2008
I really cannot understand what the ultimate aim of mobile phone makers is and whether there is any limitation of tasks these smartphones cannot perform. After snatching the world of multimedia from the big screen domain, they have brought our...
Jun 23 2008
Advertisement is after all about the real things in the world and nothing can be more appealing than an image that approximates the reality. McDonald’s is the world famous name that has entered nearly every nook and corner of the globe and needs no...
Jun 23 2008
IPhone’s gain has been Motorola Razr’s loss. The first high end device to be launched three years back has failed to keep up pace with fast changing technology in the smartphone sector. According to a survey conducted by J.D. Power and Associate,...
Jun 23 2008
Cell phone makers are evolving new methods everyday to expand their market, which is now nearing the saturation point, and now they are trying to segregate the market on gender basis. This is exactly what Samsung has done with its Soul U900. The pink...
Jun 21 2008
With the demand for a separate Gorkha state paralyzing life in Darjeeling it needs to be examined how legitimate is the demand for Gorkhaland. Darjeeling belongs only to the Gorkhas? Prior to its occupation by the British East India Company in 1835,...
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Jun 20 2008
Here we have “surprise” as the method of advertisement. While most ads reveal the best features of their products and conceal those that they do not want their prospective consumers to know before they actually use the product, the adverts of two...
Jun 20 2008
Parody is the humorous part of advertising and Japan’s E-mobile has landed in the soup for bringing its mascot the Japanese macaque monkey to imitate Barack Obama by propagating his slogan for “change” in an E-mobile ad. Racial discrimination has...
Jun 19 2008
The features of our ubiquitous cell phones are changing by the day. Gone are the days of the simplistic mobile phones when they were simple communication and messaging devices, supplementing your landline phones. The smartphones are the current vogue...
Jun 19 2008
Advertising is an art and this AT&T advertisement carries perhaps the best testimony to the artistic part of advertising. This perhaps is the best artistic campaign of this international carrier depicting hand arts displaying the specialties of...